All posts tagged: commonwealth club

The Shared Economy: Doing Business With the Joneses

On Thursday, Leah sat down with some of the leaders of the collaborative consumption movement for a frank talk at The Commonwealth Club in San Francisco. Moderator Liz Gannes, Senior Editor of All Things Digital, kicked off the evening by asking author Lisa Gansky how she first identified sharing as a movement. The author of The Mesh: Why the Future of Business is Sharing chalked collaboration up to way more than a trend, attributing the rise in sharing-based businesses to the 2008 recession. “Things that we value that go unused, actually in that moment are wasted,” said Gansky. “It’s more convenient and less costly to share or gain access than to own.” Panelist Shelby Clark, Founder and Chief Community Officer of RelayRides, agreed that “rational triggers” like price and convenience are the initial draw for consumers, but that it’s the community that keeps them coming back. The evening’s discussion ended with an eye toward the future, with each panelist imagining where the sharing economy might lead. Although he admits it’s fun to imagine the Marty …